Those attending the Meadham Kirchhoff s/s 2012 show and expecting a similar abrupt statement as their last season would be sorely surprised. In place of the twisted sculptures that adorned the last catwalk, there were pastel balloon arches and columns, a giant glitter cake and golden curtains. There was one consistency with last season: a zine entitled 'A Cosmology of Women' placed on each seat, this time adorned with rainbow riding lambs, and scented with a curious perfume by Penhaligon's.
The show opened with a troupe of Courtney Love dancers, who strode down the catwalk with oversized powder puffs before bursting into dance.
Then the models strutted out in an explosion of cute, with ruffles, fuzz, pastel and candy. The shocked audience barely had a moment to catch their breath before the models disappeared and were replaced with another dance troupe, this time mini ballerinas. They performed in the centre and another batch of models appeared, working their kawaii flat-forms like troupers.
The sense of optimism and excitement was so overwhelming that, for a small time at least, it reminded the stunned audience that fashion cannot just be inspiring, but that it is also fun.
Images and text by Emily Beard
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